Home Active Bitcoin Treasury Demand Erodes as Average Purchase Size Plunges 86%, Yet Holdings Rise
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Bitcoin Treasury Demand Erodes as Average Purchase Size Plunges 86%, Yet Holdings Rise

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Institutional appetite for Bitcoin remains structurally strong, but crypto-treasury buying is increasingly cautious: average purchase sizes have dropped 86% from early-2025 peaks, even as total holdings grow.


Market Stats & Structure

Institutional Holdings
Treasury companies now hold ~840,000 BTC this year, led by Strategy (MSTR) with 637,000 BTC. In parallel, Taiwan’s Sora Ventures is lining up a $1 billion BTC treasury fund.

Market Prices
Bitcoin currently trades in the $110K–$113K range, buoyed by expectations of U.S. Fed rate cuts and renewed institutional flows.


Strategic Layers

Institutions appear optimizing entry points and risk management amid market uncertainty. Smaller purchase sizes signal liquidity discipline—even as accumulation continues—suggesting evolving corporate treasury strategies.


Outlook on Investor Behavior

This pattern reflects a shift from aggressive accumulation to calibration—institutions seeking exposure but mindful of market risk and macro volatility.


As treasury activity fragments, the path forward may hinge on macro catalysts and institutional confidence restoring larger-scale buying.

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