SYDNEY – October 9, 2025 — U.S.-based crypto exchange Gemini has officially expanded its operations in Australia after securing registration with the Australian Transaction Reports and Analysis Centre (AUSTRAC), marking a key step in its Asia-Pacific growth strategy. The move positions Gemini to compete more directly with Binance, Coinbase, and local platforms such as Independent Reserve in a tightening regulatory environment.
Regulatory Strengthening and Market Positioning
The AUSTRAC registration allows Gemini to offer a full suite of digital asset services — including spot trading, custody, and institutional solutions — to both retail and professional investors across Australia.
“Compliance is not a checkbox for us — it’s part of our DNA,” said Noah Perlman, Gemini’s Chief Operating Officer, in a statement. “Australia’s forward-thinking regulatory stance aligns well with our vision of a transparent and trusted crypto ecosystem.”
The expansion comes at a time when Australia is tightening oversight on crypto exchanges. In 2024, AUSTRAC reported a 14% increase in suspicious digital asset transaction reports, prompting a wave of compliance-focused measures across the sector. Gemini’s registration is therefore not only an operational step but a strategic signal of trust-building amid regulatory scrutiny.
Institutional and Retail Sentiment in Focus
Australia’s crypto market has shown surprising resilience through 2025. According to data from Chainalysis, the country’s crypto transaction volumes grew 18% year-over-year, driven largely by institutional inflows and renewed interest in Bitcoin and Ethereum.
As of this week, Bitcoin (BTC) is trading near US$63,800, up 5.2% month-to-date, while Ethereum (ETH) hovers around US$2,480. Analysts note that Gemini’s entry could strengthen local market liquidity, potentially narrowing spreads and improving fiat on-ramps for AUD-based investors.
Investor sentiment appears cautiously optimistic. The psychological narrative — long marked by distrust of offshore exchanges — is shifting toward platforms emphasizing compliance and transparency. Gemini’s move could therefore serve as a “trust anchor” in Australia’s evolving digital finance landscape.
Strategic Implications and Forward Outlook
For Gemini, the Australian expansion deepens its Asia-Pacific presence following earlier entries into Singapore and Hong Kong. It also sets the stage for future partnerships with institutional players and fintech startups exploring tokenization and blockchain-based payments.
Analysts expect AUSTRAC’s approach to become a regulatory model for the region, balancing investor protection with innovation. However, risks remain: competitive pressures, evolving tax frameworks, and ongoing global debates around crypto custody standards could shape Gemini’s long-term performance.
Still, the firm’s latest move signals confidence in Australia’s maturing crypto economy — one that’s increasingly defined by regulated access, institutional liquidity, and investor trust.
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